Saturday, 25 August 2012

Week 5 - Charette - Architectural Possibilities


During the week we completed our character profiles. Essentially these characters respond to the new Brisbane differently, based on their ages, social standings, and country of origin. This information was the basis for how our architecture (project 2) essentially these characters have an influence on the functionality and needs of Queen Street. 

Character 1 - Parker James
 Savill (green)
Parker James Savill was promoted by P&G to act as International Liaison Officer between the company’s LA headquarters and their experimental Brisbane investments. Parker needs to be able to meet with other corporate executives from within the “Big 5”, as well as within his own company. Parker may also have to entertain big clients and pitch investment opportunities. Parker therefore needs a corporate headquarters; a professional and corporate environment that speaks of the promise and potential that is the new Brisbane.
 BUILDING: CORPORATE HEADQUARTERS

Character 2 - Carol Perkins (orange)

Carol Perkins works and lives in Brisbane. She has seen the changes the city has undergone and is still fond of the ‘old way of life’. Like many Brisbanites, Carol likes to shop, dine, rest and play. She therefore needs a multi-purpose building, one that allows her to experience all that Brisbane has to offer, an industry IKEA is looking to develop. 
BUILDING: MULTI-PURPOSE, INNER CITY ACCOM. 


Character 3 - Stephen Shaw
 (blue)
Steven Shaw is an online journalist, working from home to help bring the truth to the people. In all of his articles, Steven does extensive research and is fascinated by how the “Big 5” are transforming Brisbane to suit their own agenda. Steven therefore needs a media-hub and experience center where he can gain up to date information on technology, trends and new ‘innovations’ created within Brisbane.
 BUILDING: MEDIA HUB


Character 4 - Fraya
 (purple)
Fraya has just turned 18, and is about to start University next year. She has the whole world ahead of her and is excited about all the things she can now do. She is young and carefree, opening herself up to all the new opportunities Brisbane has to offer. Fraya therefore needs a night life that supports her dynamic lifestyle, where she can socialize and get involved in this new and vibrant Brisbane. BUILDING: NIGHT LIFE

ARCHITECTURAL POSSIBILITIES
From an architectural possibilities perspective, each investor (IKEA, p&g, GE, McDonalds, Google) will have a strong hold on the image of Brisbane city - whether that be through projected visual branding, or controlling movement and social interactions through architectural implementation. The possibilities are endless, and Queen street is the central hub for our branded city.





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